Affiliate Program Introduction Letter
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Nonprofit organizations often use direct-mail solicitation in fundraising efforts. An introductory letter is an opening to a proposal that requests a specific amount of funding for a specific cause.
Adobe Reader Standalone Installer 11. The letter should be detailed, accurate and should provide the reader with all of the information they need to make an educated decision about whether to support the nonprofit through a financial contribution. The letter should also include attachments, such as literature that describes the nonprofit’s position.
Formatting To be effective, a letter requesting a financial contribution should be printed on the nonprofit’s letterhead and addressed to the most appropriate person in the organization. Prior to drafting a letter, contact the company you're corresponding with and ask for the name of the individual responsible for evaluating requests for donations. Starry Night Pro Windows 7 Download more. This may be a community relations director, a philanthropic manager or, in larger companies, a charitable contributions director.
Addressing a letter to the appropriate person will increase the odds of the request being granted. Compelling Introduction Your letter should start out by introducing the nonprofit organization and describing its goal and mission. Write a one-paragraph statement that details how long the organization has been in existence, the population it serves and the reason the nonprofit is requesting funding support. For example: “The ABC children's organization has been in operation since 1945. The organization exists to provide health care services for at-risk children in the tri-county area.